Salesforce.com Gets Access to Twitter's Messages Feed
The global deal will provide customers of Salesforce Radian6 more than 400 million messages on Twitter generated daily.
The global deal will provide customers of Salesforce Radian6 more than 400 million messages on Twitter generated daily, which they can analyze to gain customer insight, fuel engagement, and build brand identity, Salesforce.com said in a statement.
Radian6 is Salesforce.com's social media monitoring and engagement tool. Salesforce.com acquired Radian6, whose technology tracks conversations on social sites like Facebook, Twitter and LinkedIn, last year.
Salesforce.com has been trying to strengthen its social media offering to its customers. It said earlier this month it was acquiring social media marketing firm Buddy Media, which delivers targeted marketing content through Facebook, LinkedIn and YouTube, in a US$689 million cash and stock deal.
Competitor Oracle announced last month that it is acquiring Vitrue which helps corporations disseminate their messages and advertising across social media platforms, such as Facebook, Pinterest, Twitter, YouTube and Google+.
The terms of the deal between Salesforce.com and Twitter were not disclosed.
Twitter already has some companies like Gnip that use its firehose of messages to provide data to enterprises. Dataminr, a social media data company in New York city, said in April it had signed a partnership with Twitter, which includes access to the full Twitter firehose in real-time.
John Curran, CEO of the American Registry for Internet Numbers (ARIN), told attendees at the Campus Technology conference in Boston Wednesday that the IP address authority's pool of IPv4 addresses has dwindled to about 90,000 and will be exhausted in about two weeks.
Hoping to rally the worldwide development community around the Internet of Things and drive business to its cloud services as well, IBM has launched a community space for programmers to write software to connect remote devices to back-end cloud systems.
Beta testers: to the App Store! Apple released an update to the El Capitan public beta today, the third version. If three is your lucky number, we've got instructions on how to sign up for the beta program, and a how-to on filing feedback when you encounter bugs. Once you're enrolled, the new beta version is available in the Updates tab of the Mac App Store.
A group has been singled out as the attacker behind the recently disclosed hack against Anthem, believed to be the largest waged against a health care company.