Tweets Now Contain More Media Content
Users will be able to see headlines, photos and videos within their feeds at Twitter.com.
Twitter announced partnerships with several media outlets on Wednesday that will allow users to see a preview of the website being linked to in their Twitter feed.
"When you expand Tweets containing links to partner websites, you can now see content previews, view images, play videos and more," Twitter said in a blog post.
Its partners so far include The New York Times and The Wall Street Journal, blogs including BuzzFeed and TMZ, and video content providers including Lifetime and some BET programs.
Twitter allowed users to view images in expanded tweets through an update rolled out in December. Wednesday's announcement expands that functionality.
A tweet containing a URL for a newspaper article, for example, can be expanded to display the headline, an introduction and potentially the Twitter accounts of the publisher and writer. Users can also expand tweets containing links to partner companies to view photographs and videos within their Twitter feeds.
The feature will likely keep people on Twitter's website for longer, said Brian Blau, an analyst at Gartner.
"We already know that tweets that have links in them are more valuable for users, so if you're looking to expand even further the value of those tweets, you can give people the decision to click off the site, or [not to] if they have enough information from the tweet," Blau said.
According to its blog post, Twitter expects the media partnership program to grow.
They came, they saw, and they walked away. That seems to be the story of Nokia’s unsuccessful attempt to sell its Chennai mobile manufacturing plant, which has been frozen over the Rs 21,000 crore tax dispute.
Software behemoth Google may be the next big player to hop on to the IoT bandwagon. Google has developed a software that can run on low power devices, and help them communicate with connected devices.
Canadian based smartphone company BlackBerry Ltd announced that it is planning to buy back 2.6 percent of its shares and plans to propose a new employee share purchase program at its annual meeting in June.
Lenovo's recent acquisitions have taken a bite out of the company's earnings, with its net profit in the first quarter dropping 37 percent despite strong PC sales.