With the evolution of technology and the internet, it has become easier for people to raise funds in no time. India is the second largest online market with over 460 million internet users, which is estimated to touch 635.8 million by 2021.
Though digital businesses are aware of the significance of data analytics, many organizations are still grappling to stay afloat in the oceans of data. Many others are yet to experience the advantages of being completely empowered by data analytics.
Healthcare and medical equipment manufacturer’s IT spending account for nearly 4.2% of their total revenues; high as compared to retailers (<2%).
Selection of metrics has to be well thought through. It can’t be taken lightly; it has a deep-seated impact on results and the organization’s culture.